MWW

  • Account Coordinator

    Location US-NY-New York
    Job ID
    2852
    Experience (Years)
    1
    Category
    Corporate Communications
  • Overview

    What We Need

     

    MWWPR has an exciting opportunity for an Account Coordinator. This position will be based in our New York City office.

    Responsibilities

    What Is Included

     

    • Serve as liaison between clients, vendors, and agency departments to coordinate efficient and timely processing of materials
    • Schedule and coordinate client meetings; keep participants advised of changes; set up/break down as needed
    • Proofread internal and client documents for accuracy and quality
    • Interact with client as deemed necessary by account team leader
    • Conduct media monitoring and analysis; develop and maintain media/press contact lists and databases
    • Research and maintain speaking/editorial opportunities lists and calendars
    • Scan daily, weekly, monthly and online publications to identify client-relevant media coverage, including competitive market and industry information
    • Flag assigned media (traditional and online) each morning, which includes reading assigned publications to locate and clip articles that mention or would be of interest to client(s)
    • Prepare daily and monthly media reports for distribution to client(s)
    • Begin to build relationships with journalists and influencers; secure pro-active publicity for clients
    • Draft press releases, pitch letters, etc.; conduct background research and prepare briefing memos/documents for public relations planning
    • Participate in logistical operations of special events planning and coordination
    • Cross-reference, approve, and forward invoices to the Accounting Department
    • Coordinate mass mailings
    • Continually update manager on progress of activities
    • Perform ad hoc account management tasks as assigned
    • Capture time daily and enter it into the system weekly

    Qualifications

    What You Have to Have

     

    • Up to 1 year of experience serving in a full time role either in a public relations agency or the communications department of a company in a relevant industry
    • Bachelor’s degree in public relations, a related field or in the liberal arts
    • Experience working with or a passion for food / consumer / corporate / B2B / professional services brands is a plus
    • Superior oral and written communication skills; proofreading and editing ability
    • Entry level understanding of media writing and media relations (story pitching, writing releases and bylines, ability to find creative angles)

    • Maintain a professional, client-ready demeanor and presence; keep a high standard of etiquette in all communications and interactions

    • Demonstrate an understanding of and affinity for digital tools and platforms (including social media)

    • Fluency in Microsoft Office Suite and Cision (or related PR software) is a plus

    • Ability to travel as necessary contingent on client and new business needs (requirements vary)

    Success Factors and Other Details

     

    • Avid consumer of general and business/economics news and media
    • Maintain a thorough understanding of clients’ businesses and industries; become an expert on clients’ products and services; have the ability to demonstrate these products to media
    • Ability to think strategically, creatively and proactively; exhibit a facility for problem solving and close attention to detail
    • Desire to pursue knowledge and professional development
    • Actively participate in agency development by working collaboratively across all practice areas and assisting with new business whenever possible
    • Cultivate and exhibit strong presentation and interpersonal skills
    •  Ability to prioritize multiple assignments and manage time in an organized manner while ensuring deadlines are met
    • Consistently strive for personal excellence with both client deliverables and within your team, enabling MWW to maintain competitive advantage by providing exceptional value and service

    MWW is an equal opportunities employer and values diversity. EOE/AA/M/F/V/D.

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